Why Crete

The soul of Crete is authenticity. It's a vibrant blend of freedom, pride, and tradition that defines the people and their place. When you visit, you'll see that local traditions aren't just museum pieces — they're living expressions of Cretan culture! The Cretan soul is a celebration of the past, an appreciation of the present, and a vibrant embrace of the future.

Crete's rural tourism offers an unparalleled blend of natural beauty, authentic local traditions, and rich cultural heritage. It's an ideal destination for those seeking unique experiences that blend the natural world with a deep respect for the environment and authentic cultural encounters. As you venture beyond the bustling tourist hubs and cities, and instead, explore the authentic beauty of the hinterland, a world of fresh experiences awaits. It's a portal to extraordinary experiences, where the ordinary becomes extraordinary. It's a window to the authentic side of the island, where you can truly experience the essence of Crete. If you want to live like a local for a while, discover a different way of life, and explore Crete with your heart and senses, then the best option is to choose accommodation in the countryside.

In rural Crete, you'll find yourself surrounded by a treasure trove of stunning scenery, each more breathtaking than the last. From unique natural landscapes to geological formations, traditional tavernas and cafes, historic monasteries, and various products of the Cretan land directly from the source, there's so much to explore!

The scattered villages of the Cretan countryside are picture-perfect, with a sense of tranquility that is truly invigorating. The warm and welcoming locals will make you feel right at home. They'll offer you a generous treat, a verse (mantinada), and stories from their region. If you're lucky, you might even get the chance to join a feast (glenti) and experience the vibrant Cretan music and dances. Or you could get in touch with some local craft and uncover hidden gems that have been passed down from generation to generation.

Get ready to experience the authentic side of Crete like never before! Embark on a road trip along the wine routes, hike the breathtaking E4 trail, or navigate a geo-route. Crete is the perfect place for rural tourism at its finest!

Countryside

Rural Crete is a place where you can still find the vitality, pure beauty, and timeless values of the past. From the charming mountain villages to the quaint towns of the plains and the secluded coastal areas to the fertile plains, the Cretan countryside is a true paradise.

From the majestic mountains to the serene gorges, the rivers winding through the landscape, the olive groves that dot the hills, and the vineyards that blanket the plains, Crete's diverse landscape is a true work of art. And it's not just the scenery that makes Crete special; the people who call this land home are the heart and soul of the Cretan experience. They're warm, welcoming, and deeply connected to their roots. In rural Crete, the natural environment, the people, and the local cultural heritage coexist in perfect harmony. The countryside is the beating heart and the lungs of the island.

Life here follows the cycle of the seasons and the rhythm of nature. Celebrations and festivals are bursting with life, honoring farming, local patron saints, and traditions that echo centuries of experience. The residents are passionate about keeping Cretan customs and traditions alive, such as verses (mantinades), dances, food, and music. This creates an atmosphere so unique that it will take you back to another era. It's an era that's purer and more genuine. People are still tied to their community. In the Cretan countryside, you'll find charming villages, historic stone houses, monasteries, and traditional cafes. The coffeehouses and village squares are the beating hearts of these communities, where social life pulsates. They're vibrant hubs for conversation, camaraderie, and the sharing of songs and stories. 

Rural Crete is a treasure trove of authentic images, flavors, and aromas. It's a place where you can find serenity, experience intense emotions, find peace of mind, and embark on thrilling adventures.

Villages

The villages of Crete are the heart and soul of the island. They're the heart and soul of our beloved island, keeping the tradition and authenticity of Crete alive. From the mountain villages of Psiloritis and Lasithi to the picturesque coastal villages of Merampelo and Sfakia, and from the rural centers of Messara and Ierapetra to the martyr lands of Kandanos and Viannos, each place has its own history, culture, and natural beauty.

Some villages are known for their delicious gastronomy, others for their agricultural or livestock products, and still others for their tourist infrastructure. Some are famous for their culture or folk art, and some are renowned for their contribution to the revolutions. Each one is a unique reflection of the vibrant spirit of Cretan rural life.

You'll find yourself strolling down the narrow alleys of these villages, passing traditional coffeehouses and beautiful Byzantine churches. Their buildings are often made of stone with beautiful, well-kept courtyards, and the interiors retain the traditional Cretan upper room (odas). You'll find elements and architectural parts from the Venetian or Ottoman period, as well as neoclassical houses from the early 19th century. They all bear witness to the rich history of Crete and the passage of different cultures and eras through the island.

In the Cretan rural villages, life moves at a tranquil pace, following the rhythms of nature and agricultural work. The locals are mainly engaged in agriculture, animal breeding, olive oil, wine, and cheese production. But in recent years, many villagers have started offering alternative tourism services, and there has been a surge in outdoor activities in rural Crete.

The village squares are filled daily with the sound of friendly conversation, the melody of traditional Cretan instruments, and the joyful voices of children playing. Almost every village has its own patron saint, and the people celebrate, have festivals, and have feasts in honor of this saint. You'll experience the warmest of Cretan welcomes, where hospitality is not just a word, but a way of life. Dances, music, traditional dishes, and raki bring together locals and travelers, creating unforgettable experiences.

People

The Cretans are wonderful people. They are known for their authenticity, vitality, hospitality, pride, and rebellious spirit. Their rich history, with its blend of cultures and geography—including those high, steep mountains—has shaped a people with a deep sense of freedom, tradition, and community.

The Cretans are incredibly hospitable, and they have a deep respect for tradition and community. It's a practice that's been passed down through the centuries. It's important to remember that the god Zeus, who was born in Crete, was also the god of hospitality and foreigners, known as Xenios Zeus. Today, when visitors encounter a Cretan, they are welcomed with warmth and hospitality. They might be offered a delicious meal of meze, a traditional Greek appetizer, and a shot of tsikoudia, a strong, aniseed-flavored liqueur. Sunday is a special day for them, and they love to gather around the table with their loved ones. Around it, the people of the island gather with their families or friends to celebrate a happy occasion, share their concerns, or simply enjoy a few relaxed talks.

Cretans are also very proud of their local culture, whether it's their music and dance, their costumes, or their dialect. But this doesn't mean they're stuck in the past. Instead, it's a deep love for freedom, democracy, progress, and prosperity that drives them.

The people of Crete are hard-working and full of energy, and it's this spirit that has made Crete the vibrant island it is today. It's a place that's always changing and growing in so many ways. And they're always ready to welcome you with a warm smile and a friendly handshake.

Gastronomy

Cretan cuisine and diet are a big part of the island's culture and society. It's all about the rich agro-food heritage of Crete. They use only the finest local ingredients and traditional cooking techniques to bring you the best of the best. It's a beautiful blend of flavor and well-being, with a touch of tradition. It's a beautiful blend of simplicity and sophistication, offering a glimpse into the Cretan way of life. It's no surprise, then, that the World Health Organization has named the Cretan diet one of the healthiest in the world. It's no surprise that the Cretans have a reputation for longevity!

At the heart of Cretan cuisine is olive oil, the "green gold" of Crete. The Cretans have cultivated and harvested the olive tree, the "liomazoma," for generations, and the production of olive oil is an activity that they have carried out for centuries. Beyond its nutritional value, it's a symbol of their rich cultural heritage. 

And let's not forget Cretan livestock products — they're famous, too! These animals roam free in the Cretan mountains, where they munch on the wild greens and herbs that grow in the Cretan countryside. Many of the shepherds look after them using traditional practices and making pure products using age-old techniques. When you go hiking in the Cretan mountains, you'll see "mitata," those cute little stone buildings that used to be shepherds' living quarters but now are traditional cheese dairies. The Cretan diet is mostly lamb, goat, and poultry, all of which are delicious and nutritious. But in the winter, they have this amazing gastronomic tradition of eating pork in all sorts of ways. They make these delicious traditional Cretan cold meats, like 'vinegar sausage', 'tziladia', and 'apaki'. 

Cereal crops, especially barley, rye, and wheat, are the stars of the show in making the traditional Cretan rusk. This rusk is the base for "dakos," a famous Cretan delicacy. Herbs and wild greens, like oregano, thyme, stamnagathi, or chicory, are not only a beautiful addition to a plate, but they're also good for your health, especially when they're used in delicious infusions (matzounia). And let's not forget the snails! Cretans have a unique way of preparing them, called hohlioi in the local dialect.

When you travel to Crete, you'll want to make sure you try the delicious dishes of traditional Cretan gastronomy. The Cretan diet is a great example of healthy living, with a balanced approach to food that's all about enjoying life to the fullest.

Daily life

You'll see that life in Crete is all about balance. It's relaxed and authentic, but it also keeps up with the latest trends. Life here is influenced by the cycle of the seasons, local customs, social relations, and tourist flows.

On the northern coast, where you'll find the island's main urban and tourist centers, life is a vibrant mix of tradition and modernity. The people here are active in tourism, commerce, and education. While the island has embraced modernity, it hasn't forgotten its deep connection to its rich history and traditional values. But don't worry, the people of these towns still have a strong connection to their villages. This means that they often leave the city on the weekends to visit their hometowns.

In the countryside, life moves at a more relaxed pace. Life here revolves around work in the fields, like growing olives and grapes, or caring for the bees, and in the stables, like tending to the animals, milking, and making cheese. They often use traditional methods and techniques of farming or dairy production, which they've passed down through the generations. In the afternoons, the locals return to their homes, but they always make a point to stop at the village coffeehouse to chat with their fellow villagers. During the summer months, the day usually ends with a feast in the village square or in one of the nearby villages in the beautiful Cretan countryside.

Food is such a big part of everyday life for Cretans. The table, especially the one at the center of family and friends on Sundays, is a place where people come together. It's also a symbol of connection. In Crete, the ancient idea of "co-friends" is still alive and well. They love to eat local products, home-cooked meals, and simple flavors that reflect the abundance of Cretan gastronomy. Meals often end with Greek coffee, a shot of Cretan raki, spoon sweets, verses, and songs.

Cretans know how to enjoy every moment of life. Their daily life is beautifully balanced between work and entertainment, between the city and the countryside. Their warm and genuine way of life is a special experience waiting for you to experience it in person!

Feast

The Cretan feast, or glenti, is a methexis, a celebration of life's special moments. It's an experience like no other. It's an explosion of vitality, music, dance, and authentic hospitality. It's so much more than just a form of entertainment. It's a beautiful expression of joy and unity that captures the spirit of the island. It's a warm embrace for visitors, too.

Cretans celebrate on every occasion, from weddings and baptisms to festivals and spontaneous evenings at a friendly house or village coffeehouse. The island's major traditional feasts, like those on August 15th and the patron saints of the villages bring together locals and visitors in a celebration that lasts until the first rays of the sun.

The heart and soul of these feasts are the traditional instruments of Cretan music, like the lyre, the lute, the mandolin, and the ascomantura. The tunes of these instruments are accompanied by the heartfelt singing of mantinades, which tell stories of the people's joys and struggles. Another big part of the fun is dance. Dance is a big part of the fun, with the most well-known dances being the siganos, the maleviziotis, the pentozalis, and the chaniotis. These dances are a big part of the fun, and everyone joins in with lots of energy and passion..

And of course, no Cretan feast would be complete without delicious traditional food. No Cretan feast is complete without traditional food. Tables are filled with lamb, rice, dakos, snails, kalitsounia, and cheeses, while glasses are filled with raki, which, apart from being a drink, also serves as a symbol of hospitality and companionship.

If you ever have the chance to go to a feast, you must go!

Seasons

In the beautiful island of Crete, every season has its own special charm, waiting for you to experience.

Spring is the season when nature blooms, and the Cretan countryside is filled with colorful flowers and aromas. The weather is perfect for outdoor adventures. If you're feeling adventurous, you can take a dip in the crystal-clear waters of the sea or find secluded beaches away from the tourist crowds. And if you're looking for a truly unique experience, be sure to check out the vibrant celebrations of Holy Week and Easter. In Crete, they have a special character. It's a time of both deep sadness and joy, of mourning and celebration, of delicious food and great feasting.

In summer, the sun graces Crete with its warm, golden glow. Temperatures are high, and July is the hottest month of the year. Then, in August, the north winds that blow, known as 'meltemia', provide a much-needed breath of cool air. The beaches are filled with people, and everyone is having a great time. But the heart and soul of the Cretan summer is in the countryside. During the day, the vineyards, wine presses, and wineries are filled with people participating in the harvesting process so that they can produce the famous varieties of Cretan wine and table grapes. And at night, the island comes alive with summer festivals, feasts, concerts, and nighttime strolls that create a special atmosphere. 

If you're looking to experience a more tranquil and laid-back side of Crete, autumn is the perfect season. The high daytime temperatures have dropped, and many tourists have departed. But don't worry, the island still has all the energy and vibrancy of summer. The sea is still warm, and the first rains are starting to fall. As we head into winter, it's time for the joyous season of olive gathering and olive oil production, offering visitors a truly authentic experience. Rural Crete is filled with people of all ages, the olive groves, fields, and olive presses come alive, and the valleys and slopes echo with the characteristic sounds of the harvest.  

Winter is a time of tranquility and rebirth for the island. During this season, the island is filled with the sounds of nature, offering a peaceful retreat for visitors. In most rural areas, there's plenty of rainfall, while the mountains are covered in white with snow. The weather is usually quite mild, making it a comfortable time to visit. Winter is the best season to experience the most authentic side of Cretan tradition. It's the perfect time to savor the delicious local cuisine. You'll get to see how raki is made at a traditional distillery (rakokazano). You'll meet the warm and welcoming Cretans in their villages, where you'll feel right at home next to a wood-burning stove. Be prepared to indulge in the delicious local specialties, like traditional vinegared sausage with slow-cooked and smoked potatoes, all accompanied by raki blended with honey (rakomelo).

Culture

The rich cultural heritage of Crete is deeply rooted in the history, landscape, arts, language, music, food, everyday customs, and values of the Cretans. From the ancient myths and prehistoric period all the way to today, the people of Crete have lovingly crafted a one-of-a-kind cultural identity. They've weathered tough times, faced challenges from other nations, and experienced periods of both freedom and prosperity. This blend is still alive and well today, and it's constantly being shaped and enriched by the people of Crete. The culture of Crete is full of creativity and authenticity. You'll feel that during your stay on the island.

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The landscape of Crete, in the broadest sense, is not just a geographical area. It's a living organism, an open laboratory where nature, the people, and the local culture coexist in harmony. From the lively rhythms of Cretan music and dance to the rich flavors of Cretan cuisine and the joyous feasts that celebrate the cycle of the seasons, every aspect of life on the island is infused with nature's bounty and the changing of the year. They're a huge part of the island's culture and social life. It's not just the landscape that shapes the Cretans, they shape the landscape, too. They're a proud and rebellious bunch, but they're also warm and welcoming. They're deeply connected to their land, their folk values, and their rich cultural heritage. You'll be captivated by their character and will be eager to delve deeper into the authentic Cretan soul and the true essence of Cretan culture.

Mythology

Crete's central role in Ancient Greek Mythology is fascinating! The myths associated with the island have had an incredible, profound influence on Greek tradition and European culture in general.

The birth of Zeus

The Abduction of Europe, Minos and Talos

The Minotaur and the labyrinth

Daedalus and Icarus

History

The history of Crete is a rich and storied one, stretching back through the centuries and offering a unique glimpse into the region's cultural and historical significance. Its large size, mild climate, fertile soils, and strategic position in the heart of the Eastern Mediterranean have made it a place where cultures and peoples meet, mix, and even clash. This rich tapestry of history has shaped Crete's unique and authentic character, making it a place like no other.

Minoan period (34th - 11th century BC)
Crete is the birthplace of the first great European civilization, the Minoan civilization. The Minoans were skilled sailors. They developed close commercial, political, and cultural ties with the Aegean islands and even with more distant places such as Asia Minor and Egypt. They invented sophisticated writing systems, such as Linear A and Linear B. They created outstanding works of art, such as jewelry and frescoes. They organized their social structure and life in a complex way, with women in a strong position. A distinctive trait of the Minoan civilization was its concentration on large palaces, such as those at Knossos, Phaistos, Malia, Zakros, and Zominthos, which still stand as a testament to their grandeur. However, the Minoan civilization ultimately collapsed due to the catastrophic eruption of the volcano of Santorini.
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Ancient Greek, Hellenistic and Roman period (10th - 1st century BC)
The decline of the Minoan civilization was undoubtedly affected by the constant Mycenaean attacks. The Mycenaeans seized the opportunity presented by the collapse of the Minoan order due to natural disasters, and Crete came under Mycenaean rule. The Mycenaeans were succeeded by the Dorians. During the Doric period, the island compiled the oldest legislative code in Europe, known as the 'Inscription of Gortyna' or 'Code of Gortyna,' which was discovered in the city of the same name. At the archaeological site, you will have a closer look at the 12 large stone tablets with the inscriptions of the laws. During the Ancient Greek, Hellenistic, and Roman periods, Crete was politically fragmented with frequent civil wars. As a result, Crete remained on the margins of events, following the developments of the rest of Greece and the Mediterranean.
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Byzantine and Arabic period (1st - 13th century)
Crete joined the Eastern Roman Empire (Byzantine Empire), and the island experienced significant advancements. The standard of living rose, new towns and villages were founded, the population became Christian, the great historical monasteries of Crete were established, and the countryside was filled with picturesque churches. The arts flourished. The Byzantine period left its indelible imprint on the Cretan hinterland, in which you can still trace it today. The Byzantine period is divided into two phases. In the 9th century, the Arabs came to Crete and founded the Emirate of Crete. They built a new city, Chandaka (modern Heraklion), as their capital.
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Venetian and Ottoman Period (13th - 19th century)
In the 13th century, the Venetians captured Crete, branding it as their "most precious jewel in the crown." During this period, urban centers, infrastructure, churches, fortifications, vineyards, the arts, and letters flourished. The island's connection with Western Europe's cultural developments was undeniable. In the 17th century, Crete came under the rule of the Ottoman Sultan of Istanbul after long and fierce military conflicts with the Venetians. During the Ottoman period, the island reconnected with the developments and events of the Eastern Mediterranean and the Greek area. The rural population increased, especially in the mountainous areas, and the cultivation of olives expanded significantly while the cultivation of vines decreased. This period was marked by frequent interruptions and revolts.
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Cretan State and Union with Greece (20th - 21st century)
The Cretan revolutions of the 19th century were a turning point for the island. They led to the establishment of the Cretan State and the granting of autonomous status. However, Crete remained an independent state for only 15 years. In 1913, it was united with the rest of Greece, fulfilling the hopes and dreams of many generations of Cretans. Since then, the history of Crete has been inextricably linked to that of the modern Greek state. During World War II, Crete witnessed fierce battles between the invading German Nazi forces and the defending Cretans and their Allies. The Battle of Crete had a significant impact on the course of the war and is a major highlight in the modern history of Crete. In the coffeehouses of the Cretan countryside, you'll meet an elderly villager who fought in the battle or hear first-hand accounts from his descendants.
Crete was reconstructed faster than the rest of Greece after World War II. Unlike the rest of Greece, Crete experienced few civil conflicts. Today, Crete stands as a beacon of cultural, tourist, and economic significance for Greece, proudly preserving its rich history and tradition.
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Personalities

Crete, the most populous island in Greece, has produced some of the most important and influential figures in history! These remarkable individuals, imbued with the strong Cretan spirit of resilience, freedom, and creativity, have left an indelible mark on both Greece and the world.

Eleftherios Venizelos

(1864-1936)

Nikos Kazantzakis

(1883-1957)

Dominikos Theotokopoulos

(1541-1614)

Nikos Xylouris

(1936-1980)

Access

Crete, the largest island of Greece and a popular tourist destination, boasts well-developed transport links with the rest of Greece and beyond. There are two main ways to reach the island: by plane or by boat.

The island is well-connected to the outside world through three international airports in Heraklion, Chania, and Sitia. Flights from Athens take approximately 40 minutes, and there are also direct flights available from many European cities.

For those preferring to arrive by sea, there is a year-round daily connection to mainland Greece from Piraeus to Heraklion and Chania with a journey time of around eight hours. During the summer months, there are additional routes to Rethymno and Sitia, as well as from/to the Aegean islands. Ferry companies offer a variety of options, including conventional and high-speed ferries, to provide you with convenient transportation to Crete.

Transportation

Crete, the largest Greek island and the fifth largest in the Mediterranean, has a well-developed road network. As a visitor, you will have the opportunity to explore the island's natural attractions, monuments, and the charming villages of the Cretan countryside.

For those who wish to explore independently, renting a car or motorbike is a convenient option. These options allow for greater freedom of movement, including access to remote beaches and mountainous areas, according to your preferences. The island's main road axis, the BOAK, runs through the northern part of the island, connecting the major urban centers of Heraklion, Chania, Rethymno, Agios Nikolaos, and Sitia. The other roads to the central and southern parts of the island start or end at this axis. 

If you don't have a car or motorbike, you can get around by bus. The Public Transportation Services of Crete (KTEL) offers reliable and economical options, connecting major cities and many villages. There are frequent routes between Heraklion, Rethymnon, Chania, and Agios Nikolaos, as well as regular routes serving many villages and rural areas.

Another popular transport option is taxis or private transfer services (minivan, VIP transfer), which can be found in all cities, airports, and ports.

Safety

Travelling to Crete, you can rest assured that your safety is not a concern. It is generally considered a safe destination. Cretan society is known for its hospitality, which is another advantage. By following a few basic safety guidelines, you can ensure a pleasant stay and an unforgettable travel experience.

It is important to be mindful of road safety and temperature considerations, particularly during the summer months.

It's important to note that some sections of the road network in Crete may require extra attention. For instance, in the mountainous regions, the roads tend to be narrow with numerous sharp turns, while access to more secluded and isolated beaches often requires dirt roads. During summer, the risk of wildfires in the forested semi-mountainous areas can be heightened due to the high temperatures. If you are planning outdoor activities that will keep you exposed to the sun for several hours, it is advisable to be aware of the weather conditions.

You can find environmental indicators on our website, which are available for different points of interest and updated in real time.

Health

It is my understanding that the health system of Crete is well organized and provides quality medical services. On the island, you will find a variety of medical facilities, including public and private hospitals, health centers, and pharmacies, that collectively aim to meet the diverse health needs of the community.

In the major cities of the island (Heraklion, Chania, Rethymno, Agios Nikolaos, Sitia, and Ierapetra), there are large, modern public hospitals offering emergency or specialized care. In several rural areas of the island, such as Neapoli, Mires or Sfakia, there are smaller hospitals, health centers or community doctors. 

Visitors who prefer private care options may consider visiting a private clinic, medical center, or doctor, should they be able to cover the costs or have the appropriate travel insurance. This type of service is available throughout the island. Additionally, there are pharmacies that offer extended hours, ensuring your convenience.

For emergency situations, you can contact the National Emergency Aid Centre (EKAB) 24 hours a day at 166 or 112.

Communication

The Cretans are known for their directness, authenticity, and expressiveness in communication. Their warmth and friendly spirit are evident from the moment they engage with others.

In today's globalized world, learning foreign languages is a significant aspect of modern Cretan society. English has gained significant popularity among the younger generation, who often begin learning it from an early age. Older Cretans are often able to communicate in English, at least at a basic level. Beyond English, proficiency in German, French, or Italian is often evident among individuals employed in the tourism sector. In recent years, there has been an encouraging increase in the number of Cretans pursuing learning opportunities in languages such as Russian, Turkish, Spanish, and Chinese.

CHOOSE DESTINATION

Accessibility

For the Rural Greece accessibility is fundamental to enhancing an inclusive tourism experience. Following the principles of inclusion and equality, the epaithros Rural Tourism Network and its member businesses are constantly working to enhance the tourism services provided, ensuring that all visitors have the opportunity to experience the authentic beauty of the Greek countryside.

Sustainability

Sustainability in tourism refers to a way of developing tourism that respects and protects the environment while strengthening the local economy and preserving cultural traditions. The aim of sustainable tourism is to provide unique and authentic experiences for visitors without harming the natural and social environment, while ensuring that local communities benefit from tourism activity.

This type of tourism is based on three pillars:

  1. Environmental sustainability: preserving the natural landscape and ecosystems, with actions to reduce pollution, energy consumption and waste.
  2. Economic sustainability: supporting local economies, strengthening small businesses and creating jobs, while respecting the region's natural resources.
  3. Social sustainability: respecting local culture and traditions, strengthening social cohesion and ensuring that tourism activities benefit the quality of life of local people.

With sustainable tourism, visitors can have authentic experiences, knowing that the impact of tourism on the region is positive and lasting for future generations.

Locality

For Rural Greece, localism is one of the most important factors for the development of sustainable tourism, as it promotes a strong link between the tourism product and the local society, economy and culture. Through localism, visitors get the opportunity to explore authentic elements of the destination, such as local products, traditions and culture. This not only boosts the local economy, but also helps to sustain and strengthen local businesses, creating new jobs and supporting the development of local communities.

Furthermore, localism contributes to the sustainability of the tourism sector, as it reduces the use of resources from other regions and encourages the use of local goods and services, reducing the ecological footprint of tourism activities. Thus, integrating localism into tourism practices enhances sustainability awareness, both among visitors and local businesses, creating a more responsible and sustainable tourism destination.